Click through the Fist Bump Prototype here
Fist Bump is a mobile application allowing users to handpick an instructor, ally, or friend to help the user become more familiar and comfortable before attending a fitness class for the first time.
OBJECTIVE: Identify and design an interesting way to empower and comfort millennials (ages 22–37) through a mobile application that speaks to a need and will support the user. The main purpose is for first-time fitness goers to feel more comfortable and at ease, before attempting to take a new fitness class they may not know much about.
After thinking about Fist Bump a little more I started to ask myself, how might we…
Create a better first-time experience for newcomers in a fitness class.
Make others feel comfortable in a new class.
Provide insight before a fitness class starts.
TIMELINE: 2.5 months
PROJECT ROLES: UX Designer, Visual Designer, InVision Pro, and Sketch Expert
TOOLS: Paper sketching, Sketch, Optimal Workshop, and InVision
USER INTERVIEWS: During my user interviews, several themes emerged, the number one being that users would feel more comfortable attending a new class with someone. This was the first thing each of the interviewees mentioned. Other themes included anxiety around not knowing much about a new class, wanting to know what to do in class so they are getting their money worth, and partnering with a friend as a support system.
Quotes from interviews:
“SO MUCH anxiety. I was terrified the first time I tried a yoga class but luckily I had a coworker with me!”
“It’s easier to try a new class with someone. It makes you feel like you have a support system.”
“Don’t like the feeling of spending $25 on a class just to watch others and not know what to do next.”
“I finally tried a new group fitness class, but only after asking questions to a few friends.”
PROBLEM STATEMENT: First-time fitness class goers need a way to connect with a mentor before attending class because they don’t feel at ease before and/or during class.
HYPOTHESIS/SOLUTION: We believe that by providing guidance and a friendly mentor for newcomers, we will dismiss the anxiety that comes with the idea of trying something new. We will know this to be true when more users download Fist Bump and visit multiple new fitness classes through the app.
USER FLOWS AND PAPER PROTOTYPING: First I mapped user flows for the homepage, mentor types, what’s an ally, your activity, and helpful videos. I then moved to paper prototypes and low fidelity wireframes to facilitate testing with users. After receiving feedback, recommended adjustments were made to make navigation more intuitive. I then expanded the prototype to include additional features that addressed other themes that had presented in our user interviews.
INVISION PROTOTYPE: Once I moved to InVision to create a clickable prototype we were further able to refine the user flow and added the ability to book classes with certain mentors and search classes nearby.
